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2008 March | win-with.us

March 29, 2008

Dismantling Of Lead Company Authority-The Mystery & Power Is Gone

by Gil Ortega

[Gil is talking from direct experience of finding good leads and generating targetted traffic for others.  He is emphasizing the importance of moving from depending on lead providers, such as PPC, to understaning how to generate leads on your own by generating interest.  His analogy to the changes in the world of music distribution, and his comment about the central value of lead generation to business and the value of a lead generation mindset are apt. Gren. Bingham]

As an ex-CEO of a major lead company, I built and sold that company in what I’ll call the hay-day of lead companies. For more than a handful of years now, lead companies in a multitude of verticals have seen huge growth and profits. Let me be the first to tell you, if you don’t already know, the hay-days are gone.

I didn’t start my company with a big bank roll. Although, when I entered the market, we quickly became the fastest growing company in our industry. I feel very fortunate to have sold my company before the turn in the industry became totally obvious. New business owners very day are finding the secret to the online traffic formula.

For more than fifteen years, I have been in the business of marketing sales tools that help companies generate more leads and customers. The combination of a sluggish economy and the current state of increased access to massive lead generation capabilities has created the perfect storm of opportunity.

Read the news about the music industry and you’ll see what the near term future of lead companies has in store. If your a musician who has learned the online traffic formula, then you don’t need to signed to a major label. Guess what? As an Entrepreneur, you don’t need to buy costly PPC from Google or expensive leads to be successful either. Your like an indie record label out on the internet, building your brand and generating new customers with the simplest of ease.

If you’re looking to start a business, the best skill to have is the ability to generate leads and customers. If you looking for a job, no matter the industry, the best skill to bring to that company is the ability to generate new customers for that company.

Imagine being able to teach anyone how to generate leads properly within any niche market. How much value can you put on this type of ability? Is it worth a cup a coffee to you or to some business owner you know? It just might be worth more than a chain of Starbuck’s and easier to manage as well.

Lead generation is the simplest process after you have learned it. I guess that goes for learning any new skill. It seems hard at first, however, it get easier and easier each time you learn and test a new tactic. Sometimes taking the first step can be the hardest of all. I hope your internet research leads you into a new lead generation mindset.

About the Author:

March 25, 2008

Emotions And Memories Are Keys To Your Online Traffic Formula

by Trisha Frauenhofer

[Trisha discusses one of my favorite themes in this article, that you must really understand what you are selling to people.  Often the "tangible" product is only a vehicle for expressing personal aspirations and emotions, or identifying with a particular group, or other less obvious and less direct factors.  Of course, as Freud said, "sometimes a cigar is just a cigar." But then ask, what kind of cigar ...  It is important to understand the significance of the "hidden persuaders." Gren. Bingham]

Memories play a major role in how we are impacted. Our memories are stored as pictures. Pictures are easier to access and more meaningful to us than words. They can capture many feelings and emotions in one image. Thus, the famous saying, “A picture is worth a thousand words,” is right!

Do you recall all of the words that you read on the screen, or do you remeber the pictures and how the ad made you feel? Visualizations are very important in capturing people’s attention.

Emotions can play a major role in our day to day decision making. All marketers need to understand that aside from logic and reason, human behavior is mostly influenced by emotions. Your marketing must spur some emotion to get the best results.

Here is an activity for you. Think of the word anger. How does it look to you? Did you get a picture in your mind or some facts about anger? My guess is you saw an image. According to scientific research, decision making cannot happen without an emotional response. The response comes from the brain system known as the limbic system. Without this emotional signal for the limbic system, the conscious mind is incapable of making a decision.

People need to access emotions to influence there behavior. Emotion drives higher traffic. Buyers want to be impacted. To effectively market, you want to figure out how consumers relate to your product and certain experiences. These experiences will bring up emotions which will influence their behavior.

Commercials that are full of dancing people and party lights, actually will tie up the product their selling to your emotional response of having fun. There are very few words but lots of emotion.

Uncovering the common emotional responses, gives you insight on what you must say and do to succeed with internet marketing. Think about what your customer’s might feel about your product.

About the Author:

March 21, 2008

Sometimes you just can’t print it

I’m in a blog oriented training program at the ASC right now and Sam Clark who is running it put this up on his blog …

March 19, 2008

Keyword Research: Down and Dirty

by Ashley Lichty

[Ashley is giving good advice here about making your site work for you.  Find some possible keywords and research them.  She seems to suggest moving to Pay Per Click and letting that be the next step of research, however if you do some good market research first you will lower your costs considerably.  There are all kinds of free tools out there to help your market analysis and they do offer more than you pay for them!  Gren. Bingham]

If you want your website found on the web, keyword research is the first step. Well, actually, the first step is deciding what products and services your website will sell and then actually building a website, but in between those two, keyword research has to be conducted. It means finding out what your potential clients are searching for online.

The thousands of terms people use to search for things related to your industry online will help you target your pay per click advertising and other web marketing, as well as help your SEO efforts (especially so you know what anchor text to use when link building). The wider your subject and more services or products your provide, the more in-depth your keyword research will get, sometimes resulting in lists tens of thousands of words long.

To start your keyword research, just brainstorm a bit and get into your target audience’s head. What might they search for in the search engines to find your service? From there you can generate short list of broad terms. From there you can take your research in one of two directions.

The more traditional school uses online tools and programs. Google’s Keyword Tool will generate a list of related terms and suggested terms as well as show how often people search for them. There is also software available that utilizes several online tools in one. Whichever you choose, do a bit of research to find how to best utilize it.

If you’re doing keyword research in order to target your pay per click campaigns, there is a way to save yourself some time. You may even wind up saving money in the long run. It’s just a matter of experimenting a bit with your search-marketing program of choice.

This technique involves spending a little cash on for your research, but it often yields better results than more traditional keyword research. Just take your first general list of keywords and build your text ad campaign around them in whichever program you use. Most marketing programs allow you to chose a broad or exact keyword match for your terms - choose the broad option. This means whenever someone searches for a combination of words that include one of your keywords, your ad will show.

After letting the campaign run for a while, you can check to see which EXACT keywords send the most traffic to your website. This allows you to tell which keyword terms attract the most business for the least money. You can begin building a more detailed campaign and eventually phase out the broad keywords for exact matches, saving you many man-hours of keyword research.

It’s really not rocket-science, it just means putting a little money up front. While more traditional keyword research works and definitely has value, for companies with less manpower and time, this method should help lead to higher conversion rates at lower costs. It can’t hurt to try!

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March 17, 2008

Steps To Locating Quality Small Business Ideas

by Stephen Meyer

[Stephen emphasizes the need for research in this article, and he is right.  Whatever you look at to promote, either as an affiliate or reseller, check it out.  This article focuses on the need to review the offer and people behind it.  However, there is another step which is vital if you are going to invest time, effort, and money.  Research your market!  For example have a look at the market research and marketing information that http://www.spyfu.com offers you, at no charge. Gren. Bingham]

When looking for small business ideas and Internet based affiliate marketing opportunities you will have many options. There are thousands of opportunities listed in the Internet. The key is to separate the legitimate opportunities from the scams.

By researching opportunities you can be confident in the choices you make. Quality opportunities exist and can be found with a little effort.

Before you take the steps to join an opportunity you research each one. The Internet is filled with information on business opportunities including the good and the bad of them. Often when search using the word “Scam” with the business name will display results, if there are any, of people who have found a business to be shady.

Many new Internet marketers find themselves wasting many hours of time and lots of money on opportunities that will never pay out. Research is the key to avoiding the headaches that come with bad choices.

The very first thing you will see when looking at a company is their sales page. Take note of what you see and feel. Your first impression will most likely be the same for all visitors to that page. If it isn’t good then it will not be good for others.

A companies sales page should be very easy to read and have a professional look. Site contents, any banners and all links should be easy to see and look to flow smoothly.

If the sales page simply tells you that your success is guaranteed and how much money you will make or how rich it will make you it is most likely a scam. the sites avoid telling you how you will make money and only tell you that you will.

If a sales page avoids details about the opportunity and only tells you that you will get the rest of the information after you join they are most likely a scam. legitimate opportunities will go into detail about their business and how you will earn money with it.

After you have looked into the content, take a look at the product you will be selling. If the product is something you would purchase then you will have a much easier time selling it to others. If you yourself would not purchase the product it will be difficult convincing others to buy it from you.

The last thing you want to look for is contact information on the site. There should be an email or phone number clearly visible on the site in case you have questions about the program. Most legitimate companies will offer an address, phone number and email.

The availability of a contact page is a good indication if the company is honest or not. The lack of one means they are hiding from you.

You will find companies on the Internet that are nothing more than scams. By doing proper research you will find them out quickly. The good Internet based affiliate marketing companies and small business ideas will also come out in your research. It will become easy to see the difference and to make great choices.

By taking this information into account and researching in-depth you will be able to narrow your options down and find the best Internet based business for you.

About the Author:

March 13, 2008

How Do You Make Money By Writing Articles?

by Anson Hall

[Anson covers the basics of article marketing, one of the keys to successful "bum marketing."  One marketer, Mark Thompson, made about $15,000 in three months with one article and a blog entry.   I have become a convert to this approach to website promotion.  The credits or resource box is the bridge back to your site.  Let go of your ego and make your statement here that converts the reader to a site visitor!  Gren. Bingham]

 One of the best ways to promote your website is to use article marketing. You can write some articles related to your products and use them to promote your site. A lot of affiliate marketers have been using this method as a way of promotion and experience shows that it is really effective.

Regarding the contents and styles of the styles, you have various choices. Yet, the most popular type is probably is informative articles. This means that the articles you right will mainly be information that the readers will probably find useful regarding the products you are promoting.

When you distribute the articles, you basically have two choices. You can manually submit the articles to various article directories. You can easily find lists of these directories from some webmaster forums.

Alternatively, you can use the article distribution services to distribute your articles. There are also some article submitting software you can use. The idea of the distribution services or submission software is to speed up the process of submission so that you can have more time to focus on other works.

Of course you it will be totally free of charge if you are going to submit the articles manually yourself. Yet you it may take you the whole day to submit one article to 200 directories. Yet you will be able to distribute to at least 500 directories with only a few clicks if you use the distribution services. You will most probably need to pay a monthly premium in this case.

The resource box is very important in article marketing. You will put the urls of your sites in the resource box. Consequently you should pay extra attention to this little box.

Besides promoting your website, there are some other advantages of article marketing. First of all, you can establish an image of expert in your niche. This is very important because the readers will be very inclined to trust you if they think you are an expert in the field.

You can also enjoy the increase in Page Rank by submitting articles. This is because you will put the urls of your website in the article and this will become back links to your site. As you will be well aware, the back links will dramatically help to increase the Page Rank of your site.

Lastly, one thing you may not know is that you can have real traffic from the articles. To this end you should never write rubbish articles. You need to make them useful to the readers. When the readers have the interest in the ideas you are talking about, they want to know more and learn more. The will follow the links in the articles to your site. This will bring extra traffic to it.

About the Author:

March 10, 2008

Build your Network Marketing Business with Social Marketing

by Jeff Madsen

[In this article Jeff points out that you can get an early adopter's advantage by learning about and moving to applying Web 2.0 social network marketing now.  It does not just apply to network marketing but to almost any Internet Marketing activity. Web 2.0 also changes our perception of network marketing by moving it ever more into the online world.  You will not be alone, IBM and Cisco, amongst others are already there! See the two earlier posts on Wordpress Goldmine where Mark Thompson generated (by now) over $15,000 with one article and a blog entry. - Gren. Bingham] 

The opportunity to connect with people through the internet has just taken a huge leap forward with the advent of Social Marketing. Right now Network Marketers are just starting to apply this to generate serious prospects for their business.

Huge and getting bigger everyday is how I would describe the growth in social networking sites on the internet. People are finding community and the ability to share and connect with like minded people. No longer do they rely on the search engines to find information, they can simply get suggestions from these new social networks. The number of adults and business people using these sites is the fastest growing segment and have a higher income than average.

The users of social networking sites are like any neighborhood with some who are students, retirees, regular employees, self employed and now even network marketers. It is super easy to join a group, contribute to the conversation, get to know other people, post pictures or share a video. For social network marketers they can offer something of value that attracts prospects who will come to know you and develop trust, instead of just giving a sales pitch.

Get into your Comfort Zone with…

Imagine how much better you will feel working your business when you have qualified prospects contacting you instead of you chasing after people who aren’t really interested. And when you generate free prospects who already know who you are and respect you as a leader your downline will grow with less effort.

The trouble with the old methods of building a network marketing business is that they are not very effective and it scares people to think that they would have to chase after strangers or hand out flyer’s or spend a bunch of money on lunch dates. Utilizing the attraction marketing methods with social networking sites on the internet removes the fear that holds lots of new people back, allowing them to work within their comfort zone.

The income that you want to have will develop quicker and be more substantial. The feeling of working within your comfort zone will also be reflected in your downline being happier and more comfortable with the methods of building their business. You will find that keeping people in your downline becomes easy because happy people making money will tend to not look for something else.

This is what I recommend that you do…

If you want to be successful with your network marketing business you need to get involved and learn how to apply Social Marketing and start attracting prospects to you (attraction marketing). The next 24 months offer huge advantages to those who start applying the techniques of Web 2.0 to their mlm or home based business.

About the Author:

March 9, 2008

Why Choose To Buy WordPress Goldmine

by Allison Thompson

It is not often that an e-book is published on a certain subject, which clearly shows just how useless others already available are. With the publication of WordPress Goldmine this is just what has happened. Where most of the other affiliate marketing guides ask you to focus on finding the right product through Clickbank and then creating blog in order to market it. With WordPress Goldmine you will find that this is not what you need to do. Instead through this book you will learn about different aspects concerning not only finding the right domain names abut also the right products to promote on your sites.

Wordpress Goldmine gives you more information on the processes required to build a successful site along with the different types of sites that one can create. Also you will find that it provides you with live examples of ones that the author has built and this really adds to the value of this book. Another thing which seems to make this book is that the content is easy to follow as the author has separated it up in to 5 easy to understand and follow sections.

In the first section of the book the author looks at ways one can build a WordPress blog. He takes you through the steps one need to take to get the blog up and running in the quickest amount of time possible. Also included in this section you will find some bonus vidoes which will help you to understand the whole process from start to finish much better.

Whilst in section two of the book you will learn about the different kind of content you can use in your blog. In this section of the book, the author covers everything from using PLR articles to original content. In here, you will also find out how to get unique content posted to your blog regularly and completely for free and which will help you to develop yours in no time at all.

Of all the sections in Wordpress Goldmine Section three is the jewel in the crown as far as I am concerned. In here the author clearly explains the different ways in which one is able to monetize a WordPress blog. However, it may take some time to complete this section as the author provides indepth information on how he himself made a $15,000 income through just one blog post. In fact of all the sections of the book this is probably the one that really offers you value for money. As not only does he explain how he made money himself but also shows ways in which you can make money with your blog offline. There are plenty of plans out there which state that you should be able to $$$$ in just 30 days, but which are simply not achievable. However, with the plan in this book the author explains how you could be earning an extra $1,000 per week by the end of 2008.

In Section 4 of WordPress Goldmine the author clearly explains and shows the different ways in which one is able to promote the sites that one has built. Along with an easy to follow diagram the author shows you the kinds of sites that one shoudl be using in order to make yours a success. Another added benefit of this section and which further makes this book value for money is that the books author gives details on a traffic generating system which you will find extremely easy to master.

Section 5 of this book helps you with learning the ways to promote the sites that have built in order that you can take them to a completely different level and compete more affectively against any competitors. Though a few folks may find this section a little formidable in the beginning, the writer does include several warnings at the beginning of it that you need to have mastered the other ones before you move on to this one.

In conclusion Wordpress Goldmine is a quality guide book which can help you in relation to affiliate marketing. It is through the use of commonsense rather than hype that this book was a pleasant change to read from the others currently available. With the publication of this e-book we could well find that other internet marketers will choose to publish books of a similar calibre to this in the future.

Even though WordPress Goldmine contains 110 pages, each one proves to be great value for money. It does not matter whether you are a complete beginner or have been an internet marketer for sometime you will find advice and tips contained within its pages that could help to increase your income. If you are only going to buy one e-book this year then I would recommend that you buy this one.

About the Author:

Myspace Friend Adder;Try and Compare Before you Buy

by Sam B. Goldberg

I’ve used the social network Myspace for the past year or so. At the moment of writing this Myspace has millions of registered users and adds millions each month. When I started looking for ways to substitute my day job income and affiliate marketing stood out as the best choice. I used a friend bot, aka, friend adder bot to promote the affiliate sites. When I found this software, I realized how ancient by adding friends one at a time manually.

The friend bot definitely “delivers the goods” so have a look at the top ones I’ve found. You’ll see which friend adder download is better for what you’re trying to accomplish with your online ventures. A friend adder bot is software that provides you with a tool to simply and time efficiently add friends to your profile. Just think of what this does for bands, promoters, multi-level marketers and affiliate marketers. With an automatic friend adder you have the control to put your business in front of thousands of targeted prospects without wasting a bunch of time or spending your hard earned dollars on advertising.

My online ventures skyrocketed once I started using the software and I was immediately three or four steps ahead of my competition. In most business you have a ton of competition and it’s the smallest advantages that set your business apart from your competitors. Having the ability to use these tools, I left my competition in the dust at a rate I couldn’t have dreamed of.

Some different software options include the following:

Friend Blaster Pro is an okay product and an on-par one to use on Myspace. With Friend Blaster Pro, the functions on MySpace currently performed manually are automatically done. It’s broken down so you can use one account profile or pay a little bit more to have unlimited accounts. This one is Cool.

FriendAdder is the only adder program I know of that has actually split the program into separate parts. You can get just the friend requester, comment blaster or message blaster separately, or you can buy the entire bundle for a decent price. In my opinion this is a nice quality Myspace product and the support is good. You can also choose to have one account registered or “unlimited” accounts for a higher price. Consumer Friend Adder Rating: Better

Stealth Friend Bomber takes friend adders to another level. Just when I thought things couldn’t get any better, I found this software. Stealth Friend Bomber has free automatic updates, instant activation, mass commenting, groups and messaging all in one, plus it is also a YouTube friend adder! This is the best bang for your buck because of the number of features you get with the software, the ability to build your friends list on Myspace and YouTube, great support staff and the amount of your investment compared to the benefits from the increased exposure you get phenomenal. This paid for itself the first day I used it. Consumer Friend Adder Rating: Best

My online sales soared when I downloaded this software. I saw the difference even using the free demo Stealth Friend Bomber offers. I knew I had something others weren’t taking advantage of and right away I felt ahead of every one. I completely abolished having any competition just from using this software and the edge it gave setting my business apart from the others. All in all, these are great programs and will help you build a enormous friend list in a small amount of time. Make sure you download the Free Demo and start building your list now. The free youtube friend adder bot is the most cost effective and time efficient way to go as far as I’m concerned.

About the Author:

Getting Targeted Adult Traffic With Some Easy To Follow Tips

by Trevor Ganderson

Online businesses survive and thrive on targeted adult traffic. Without targeted traffic, there would be no customers and without customers there would be no business. Getting targeted traffic to your website should not be much of a hassle because there are quite a number of ways of getting it.

Check Your Site However, before you work on getting targeted adult traffic to your site, first it is would be better to see if everything is okay with your website. After all the traffic would be flowing to your website and if you are unable to convert the traffic into customers, the whole effort would go to waste. I have seen it happen many times and that is why I am warning you.

Your website should have an appealing appearance. It should entice the visitors to browse through it comprehensively. Next, your content should provide the information that the visitors are looking for. Take care to have your website SEO optimized. This will ensure that you are using the right keywords, all the links are working and that your site gets top rankings on all the major search engines. Targeted adult traffic directed towards a well built site almost always results in new customers.

Tips To Get Traffic Now, let us assume that you have your website optimized and running. Next comes putting in efforts to get targeted adult traffic. You can try classified advertising. You can buy ad space on major search engines. This is going to cost you but is a very effective way to get targeted traffic. However, if you are starting a small business, this might not be the option that you would like to try.

Instead, you can try forum marketing to get targeted adult traffic. There are many online forums that are similar to what you are offering. Join them and post your piece on these forums. Include your link in your signature. If people like what you are saying, they will definitely click on your link.

Article marketing is one of the best ways of getting targeted adult traffic. Submitting articles to online article directories gets you visitors like no other method. You must write interesting and easy to read articles that relate to your topic. Provide your link in the articles. You will be surprised how widely and quickly your articles would be circulated.

Sending newsletters to your subscribers is good way of generating targeted adult traffic. You can also try Pay-Per-Click campaign to get targeted traffic. It does not require a big investment and if you are a medium- sized business, you can afford it. It will get you good quality traffic and will have a higher conversion rate.

The above mentioned strategies are some of the best ways of getting targeted adult traffic. However, they are not the only ones. There are many other ways which you can try out for free and get the traffic flowing to your website.

About the Author:
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